Finding top talent requires creativity and resourcefulness. Alexandra Polyakova, Head of Professional Recruitment at Selecty Group, shares her unconventional approach in a recent ZP.Magazine article.
Alexandra emphasizes the power of social media and online communities in sourcing candidates. She recommends leveraging profile chats, job search groups, and even closed professional forums to identify potential hires. Direct messaging within these platforms allows recruiters to build personal connections and offer tailored opportunities.
Alexandra also outlines a four-step approach for effective outreach:
Personalization is key: Avoid generic scripts. Clearly introduce yourself and explain how you found the contact.
Be direct: Clearly state your purpose and the role you're seeking to fill.
Create interest: Briefly highlight the opportunity, emphasizing the project, role, and company benefits.
Seek engagement: Assess the candidate's interest and explore potential referrals.